Facebook Scams Page Owners with new Promote Feature
Today I wanted to post an update to ALL of my 3800 Facebook fans telling them that I had just updated Kroaky’s website when I saw the Promote button:
For $5 I can increase the “reach” of my posts to 1100 fans, for $10 FB would increase the reach to 2200 fans, for $15 it would increase the reach to 3300 and for $20 I would have the benefit of being able to reach all of my fans.
Facebook is effectively restricting access to my own fans unless I pay up.
This confirms what many fan page owners have suspected — that FB has been systematically restricting reach over the past year so that they could “fix” the problem by introducing the promote feature.
This is a slap in the face to people like me who have spent many thousands of dollars getting those fans to sign up to their page. Facebook is saying those fans don’t belong to me, but belong to them. What a scam.